Click here to read samples from our Aug/Sept 2017 issue

Aug/Sept

2017

Table of Contents
Commentary
Executive Digest
Trade Show News
Plush and Toy




INDUSTRY

Show Calendar

NEWSLETTER

SGN Newsletter

SPONSORS

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2017

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Souvenirs, Gifts & Novelties Reader Testimonials

“We have been in business since 1988 and a part of our success has been the use of trade magazines such as yours. Being far away from most trade shows, these magazines are a great lifeline for us who can't just drive to a gifts show. So thank you for being there for us with insightful articles.”
Malia Johnson,
President,
Malimar Inc. dba Sedona,
Honolulu, HI

“We always enjoy Souvenirs, Gifts & Novelties magazine and are happy to share our stories. I learn something from it every time I read it and share it with our gift shop staff regularly.”
Beth Rich,
Zoo Superintendent,
Tautphaus Park Zoo,
Idaho Falls, ID

“Thanks for your magazine. I really enjoy it and learn from it monthly.”
Susan Michener,
Admission/Gift Shop Manager,
The Montgomery Zoo,
Montgomery, Ala.

“Sincere thanks for writing about us and our tea room. It meant the world to us. And we continue to be big fans of your magazine. Thank you for all the great resources you have put at our fingertips, making us truly understand that custom sells.”
Jacqueline Gillam Fairchild,
Her Majesty's English Tea Room,
Dunlap, Ill

“Thank you for your wonderful magazine. I love getting it and we do a lot of business with your advertisers. I know that their marketing money is limited, so I make sure to mention that I saw them in Souvenirs, Gifts & Novelties magazine. Win-Win-Win. Everybody’s happy!”
Steve Fegley,
Director of Retail Operations,
the Science Museum of Minnesota



Kim Zies and Rachelle Rodriguez of the Children's Museum of Denver at Marsico Campus. Customers still want to play with and touch and feel products before buying them, the associate director of guest services said.


n order to compete with the growing number of online retailers and all the bells and whistles they offer, Tiffany Kocurko, store director, Great Lakes Science Center, Cleveland, Ohio, said the first step is to create awareness for your museum’s online store. “People won’t shop it if they don’t know it’s there,” she said. The center’s website features images of the store and its products, and describes all of the fun things visitors can find at the store—which encourages them to shop when they visit.

In addition, Kocurko said you need to have an assortment of unique items that support your mission and objectives. “We include messaging on the store’s home page that tells shoppers that their purchase supports the center,” she said. More...



Global Eye Wear Acquires Swibco

Swibco, an industry leader in personalized products, will bring 30 years of souvenir experience to the Global Eyewear and SRP team. More...


C&F Acquires Beachcombers Coastal Life

C&F Enterprises, a leading gift and home accessories company with over 40 years of global sourcing and manufacturing experience, has announced the purchase of Beachcombers Coastal Life. More...


The Asia American Trade Show

Denver WESA Markets

Emerald Expositions

Toy Industry Foundation

Las Vegas Souvenir & Resort Gift Show

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