Click here to read samples from our June/July 2015 issue

June/July 2015

Table of Contents
Commentary
News Briefs
Executive Digest
Trade Show News
Qualtiy Gifts
Why Superior Customer Service Can Go a Long Way


INDUSTRY

Show Calendar

NEWSLETTER

SGN Newsletter

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2015

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Souvenirs, Gifts & Novelties Reader Testimonials

“We always enjoy Souvenirs, Gifts & Novelties magazine and are happy to share our stories. I learn something from it every time I read it and share it with our gift shop staff regularly.”
Beth Rich,
Zoo Superintendent,
Tautphaus Park Zoo,
Idaho Falls, ID

“Thanks for your magazine. I really enjoy it and learn from it monthly.”
Susan Michener,
Admission/Gift Shop Manager,
The Montgomery Zoo,
Montgomery, Ala.

“Sincere thanks for writing about us and our tea room. It meant the world to us. And we continue to be big fans of your magazine. Thank you for all the great resources you have put at our fingertips, making us truly understand that custom sells.”
Jacqueline Gillam Fairchild,
Her Majesty's English Tea Room,
Dunlap, Ill

“Thank you for your wonderful magazine. I love getting it and we do a lot of business with your advertisers. I know that their marketing money is limited, so I make sure to mention that I saw them in Souvenirs, Gifts & Novelties magazine. Win-Win-Win. Everybody’s happy!”
Steve Fegley,
Director of Retail Operations,
the Science Museum of Minnesota



By Karen Appold


A promotional sign for apparel at a Winter Park Resort store. Top-selling quality gifts at the resort include picture frames, glassware, books and plush animals. Credit: Winter Park Resort


aking care when selecting quality gifts to stock, and displaying them attractively, are solid strategies to try when attempting to boost the sales of more expensive items.

At Eau Palm Beach Resort and Spa in Manalapan, Fla., jewelry and home décor items are the top-selling quality gifts, says Michele McIntosh, retail manager. “Our buying team sources unique jewelry options from New York and Los Angeles that are not the standard beach-themed pieces commonly found at oceanside resorts,” she said. “Home décor pieces range from exquisite Swarovski crystal options to signature Jonathan Adler pieces created exclusively for the resort.” The store is almost 600 square feet.

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Why Superior Customer Service Can Go a Long Way
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Stetson Celebrates 150th Anniversary in 2015

In 1965, Stetson marked its 100th anniversary by publishing the booklet “The Stetson Century.” In it, the company’s then-president said, “Today our business is so truly worldwide that there can be but few corners of the globe where the name Stetson is not known and honored.”More...


New Catalog Is Available from The Foland Group

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Dallas Market Center

Emerald Expositions/Surf Expo

Paperworld China 2015

ToyFest West 2016

Urban Expositions e









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