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February 2012
Table of Contents
Commentary
News Briefs
Executive Digest
Trade Show News
The Last-Minute Shopper
INDUSTRY
Show Calendar
NEWSLETTER
SGN Newsletter
SPONSORS
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Wholesale Fashion Jewelry
by Cool Jewels
ARCHIVES
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Commentary
News Briefs
Trade Show News
Show Calendar
Index of Advertisers
Editorial
Showcase Product News
SGN Career Center
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An exterior view of The Toy Shop in Concord, Mass.
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t may appear
that plush toys
sell themselves
just by being
all soft and cuddly
and endearing. But
retailers who are sanguine
about sales
spout off a laundry
list of consistent
practices they rely on
to keep teddy on a
pedestal that teeters
at times, over an
uncertain economy. They’ve watched toy makers succumb
to the low cost lure of offshore manufacturing,
rather than incur the expense of opening yet another
domestic factory in which to stuff
their menageries. For the most part,
quality is sustained. Even when it
doesn’t, plush sales are flush for the
toy retailers that flaunt the fluff.
More...
Here's what You missed if you aren't a
subscriber
to Souvenirs, Gifts & Novelties:
ASD Gift & General Merchandise Report
Trend-Spotting Store Owners Will Shop Shows
in 2006
Discount and party stores are serving a growing market
with a wide variety of goods that are, in the case of discount
and dollar stores, offered at deep discounts.
Driven to the shops by advertising and specials, and by
convenience and variety for party store customers, consumers
are finding that these shops offer everything
from party goods, gifts and home décor to novelties,
household goods and cleaning supplies.
M A N A G E M E N T
Add More Fun For More Fortune
People who like to shop also shop more often and
spend more money, according to new research by Unity
Marketing among recreational shoppers.
Six Fearless Predictions For 2006
Predictions from Susan Reda, the executive editor of
STORES Magazine, a publication of the National
Retail Federation.
Retailers Make 2006 Management Spending Predictions
Members of the National Retail Federation were asked
about their financial matters for the New Year. Read
this article for the results.
45 Million Americans Would Use Their Credit Or
Debit Cards For Purchases Of Less Than $5
A comprehensive, quantitative survey on the small payments
market was released recently at the Third Annual
Micro and Small Payments Conference in New York City.
Wrong Decisions Can Cost More Than You Think
Britt Beemer, founder of America's Research Group,
looks at why business leaders buy business-oriented
books and what are the top marketing questions they
need answered.
Wrong Decisions Can Cost More Than You Think
Britt Beemer, founder of America's Research Group,
looks at why business leaders buy business-oriented
books and what are the top marketing questions they
need answered.
= Gourmet Report =
Sweet Baked Goods Experience Slow Comeback After Low-Carb Fallout
After suffering in the wake of consumer fallout during the
low-carb craze, the retail market or prepared sweet baked
goods has begun to creep out of a four-year sales
slump.
Chocolate Show: A Sweet Success!
The Eighth Annual Chocolate Show, the nation’s
largest consumer chocolate event, was a smashing
success last November.
Chocolate is Chock Full of Fascinating Facts
Facts about the chocolate industry.
Marketing
Marketing
Exercise Your Right To More Sports-Related Merchandise Profits!
Consumers are serious about exercising. It’s time
you got serious about stocking merchandise that
acknowledges their activities.
Turn to Team Sports-Related Merchandise to Attract Tween and Teen Shoppers
Team sports participation rests largely with the
young. Read about how to serve this market.
Sports Gear, Clothing And Sneaker Sales Exceed $52 Billion
Sales are moving along well, but they could be better.
That's one way to summarize the U.S. sports
products industry, which is just over $52 billion
(at wholesale) in size.
Little League Merchandise Makes You Big Profits
For more than 66 years, Little League Baseball has
been enriching the lives of children around the
globe and presents a unique marketing opportunity.
Football is First, Baseball, Second, in Favorite Sports
Professional football continues to surge in popularity,
while baseball slips slightly again this year, dropping
to 14 percent, down one point from last year.
Boomers Are Transforming Travel and Tourism 110
The aging Baby Boomer demographic will affect
the tourism industry with greater impact than the
aging of any previous generation. Mature values
and trends will increasingly dominate marketplace
realities.
Male Shoppers Are Young And Have Money: Go Get ‘Em!
Data from “The U.S. Men’s Market,” a new report from
market research publisher Packaged Facts, says young
men like to shop.
Toys: The Show! The Trends! The Market! The Money!
A Souvenirs, Gifts & Novelties Magazine Special Section
Toy Fair: Feb. 12- 15, Javits Center & Showrooms
American International Toy Fair®, the largest toy trade
show in the Western Hemisphere, will be held February
12 to 15 at the Javits Center, in New York City, and permanent
market showrooms throughout NYC.
Seminars To Show Serious Side Of Toy Fair
American International Toy Fair®, the largest toy trade
show in the Western Hemisphere, will be held February
12 to 15 at the Javits Center, in New York City, and permanent
market showrooms throughout NYC.
Seminars To Show Serious Side Of Toy Fair
Toy Industry Association, Inc.™ (TIA) has announced
the line-up for the 2006 Education Program during
American International TOY FAIR®.
2006 American International TOY FAIR Education Program.
Top Toy Nominees For The 2006 T.O.T.Y. (Toy of the Year) Awards
Toy Industry Association, Inc. (TIA) announces the
nominees for the Sixth Annual T.O.T.Y. (Toy Of The
Year) Awards.
Toys for Young Children Close To $4.6 Billion Market!
Packaged Facts estimates conservatively that U.S. sales
of infant, toddler, and preschooler (ITP) toys finished
2005 at nearly the $4.6 billion mark, at retail. This figure
reflects a 3.5% advance.
Malcolm Gladwell: Keynote Speaker At Toy Fair
Toy Industry Association, Inc.™ (TIA) has announced
that Malcolm Gladwell, best-selling author of Blink and
The Tipping Point, will kick-off the 103rd American
International TOY FAIR® in a special general session.
Toy Industry Association Announces an Increase in
Buyer Registration Year to Date for American
International Toy Fair®
Toy Industry Association (TIA) announced recently
that buyer registration is continuing to grow and is over
9,800, close to a 10% increase (year to date last year) for
the 2006 American International Toy Fair®.
What Product Categories Are Most Important At Toy Fair?
The Toy Manufacturers Association surveyed retailers
and discovered that in terms of percentages, retailers
said the categories of products listed in this article are of
importance to them at the show.
Women in Toys/Playthings Announces the 2006
Wonder Women of Toys Awards Honorees
Winners will be honored at the Wonder Women of
Toys Award Dinner, on Sunday, February 12, 2006, at
the American International TOY FAIR™.
Toy Industry Information Is Here, There,
Everywhere!
Resources for information about the toy industry and
related markets.
Western Toy And Hobby Show: Pomona Ca, March
11-14
Founded in 1961, the Western Toy and Hobby
Representatives Association is a non-profit organization
that has produced and promoted the Western States Toy
& Hobby Show for 40 years.
Teens & ‘Tweens: Trends/Tomorrow’s Customers/Today’s Customers
A Souvenirs, Gifts & Novelties Magazine Special Section
Teens Are Money Wise Customers
The “Teens and Personal Finance” Poll conducted by
Junior Achievement and The Allstate Foundation,
involved 1,065 teens nationwide. It shows that teenagers
are wise beyond their years when it comes to making
and handling money.
Internet Is Of Ultimate Importance To Teens
American teenagers today are utilizing the interactive
capabilities of the Internet as they create and share their
own media creations.
Independent College Bookstore Association Has
Great Ideas For Marketing to Teens
One of ICBA’s strengths is community among stores.
The following great ideas were shared by stores throughout
the USA and Canada during regional workshops in
fall 2004 and spring 2005.
Teens Know And Want Their Favorite Brands Of
Everything!
Piper Jaffray Corporation has a major study of teens’
shopping habits and preferences. This article contains
excerpts of the findings.
Gift Cards Are On Teens’ Wish Lists!
Gift cards are becoming increasingly prominent and are
now offered by nearly every type of retailer, from
department stores to gas stations.
Pre-Teen Boys Are Online Gamers; Girls Listen to
Music
Mediamark Research Inc. has released to its clients data
from the company’s first-ever survey of American children
ages 6-11, highlighting their magazine readership,
multimedia and product usage, lifestyles and thoughts
and feelings.
Become Entrepreneurs, According To New Junior
Achievement Poll
Today’s teens are excited about the possibility of being
their own boss, according to the JA Worldwide (Junior
Achievement) 2005 “Interprise™ Poll on Teens and
Entrepreneurship.”
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