May 2013

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Safari Ltd. Announces New Officers

Ramona Pariente

Safari Ltd., of Miami Gardens, Fla., has announced that Alexandre Pariente, who previously was Vice President of Sales, is now President. Additionally, Ramona Pariente, who was President, is now CEO. For over three generations, the company has been a leading manufacturer of innovative, educational toys specializing in hand-painted replicas.

It all began in the small Miami apartment of the founders, Mr. and Mrs. Rubel. While vacationing in Germany, they discovered an educational card game about endangered species in a zoo gift shop in Munich, Germany. They decided to translate it into English and sell to the zoos and museums in the United States. 

Alexandre Pariente

Today Safari Ltd. sells worldwide and has Facebook and Twitter fans in a multitude of countries. All the while, the company has never forgotten the magic word “imagination,” which is so often overlooked in this highly technical world. Safari makes sure its replicas assist in the joy of play for kids, adults and educators alike.